Sonncom Library

Marketing Instructions and Cheat Sheets

Digital Marketing Strategy and Instrument Selection

This “cheat sheet” and the method to develop a digital marketing strategy have been successfully used by some of the author’s DAX30 clients. Included: - the instructions for developing your digital strategy and to select the right instruments in 8 steps, - 10 cheat sheets that you are welcome use as well as to copy and paste into your marketing presentation.

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Digital Marketing Strategy Development

In this short, results driven collection of slides and worksheets you will find - the instructions for developing your digital strategy in 5 steps, - 5 cheat sheets that you are welcome use as well as to copy and paste into your marketing presentation. After deciding on a digital marketing strategy, you need to select your digital marketing channels. Use the cheat “Digital Marketing Channel Selection” for a methodical approach with 5 cheat sheets.

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Digital Marketing Channel Selection

In this short, results driven collection of slides and worksheets you will find - the instructions for selecting your digital channels in 3 steps, - 4 cheat sheets that you are welcome use as well as to copy and paste into your marketing presentation. The 3 methodical steps come after deciding on a digital marketing strategy. Develop your digital marketing strategy with the cheat sheet “Digital Marketing Strategy”.

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The Comprehensive List of Marketing Channels

Since the 90s, we have been experiencing a dramatic increase in communication and media channels. Consumers’ communication options have doubled with mobile phones, SMS and email. Media has significantly increased ad space and reach with websites, mobile content, games and the related ad formats. In the early 2000s, new media formats have emerged and the late 2000s have provided individuals with completely new usage instruments, mostly on the basis of smarter mobile phones, but also with the rapidly accepted tablet computers. This list provides an overview of all classic and digital marketing channels available today.

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Social Media Marketing Concept in 7 Steps

Available only in GERMAN, this handy e-book offers a 7 step program to develop a professional social media marketing concept.

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